Rollfast connects local youth with pro cyclist Tom Danielson and Cinch Cycling February 19 2016, 0 Comments

Rollfast connects local youth with pro cyclist Tom Danielson and Cinch Cycling

Rollfast Inc : February 19, 2016 8:37am

February 19, 2016 -- Rollfast has made an introduction of a lifetime to pro cyclist Tom Danielson (aka Tommy D) for local junior cyclist Spencer Miller.
Spencer Miller in Tucson before climbing Kitt Peak
Spencer Miller is a Zionsville Indiana youth that is hooked on cycling. He’s determined and his dream is to make it to the pro level. “I want to be a professional cyclist and race in Europe,” said Miller. In 2013 Miller was introduced to Rollfasts’ founder Matt Tanner at a social event. Tanner quickly saw the passion in this young kid and wanted to teach him all he could about the sport of cycling. Miller joined the Rollfast Cycling Club and was introduced to many other long time cyclists that could help mentor and nurture his skills. Miller went on to say, “I wasn’t very promising or fast on the bike, but Matt took me in. He gave me a jersey and team to ride for. He gave me a chance to ride with Rollfast where there was no pressure for results. Just a bunch of guys who love to ride and improve themselves. He didn’t bring me onto the team because I was a good rider, but he brought me onto the team to supply me with the tools to get better every day.” As Miller progressed over the years, he began winning races. “His power to weight is now incredible,” said Tanner. “He has a real gift for staying in a very strong group and bridging to breaks when needed. It was a real treat to see him do his first real climbing out in Arizona in January. He was like a duck to water and dropped us all.”

While in Tucson Arizona at the Cinch Cycling Camp, Tom Danielson saw the potential and asked him to stay for a few more weeks to train. "It's been a great experience so far working with Spencer,” said Tom Danielson. “I met him as he was a guest at the Cinch Cycling Camp with the Rollfast group. After a few rides I could see he had immense talent and watched him progress greatly throughout the week. I really enjoyed working one on one with Spencer and that inspired me to start a personalized coaching component to the Cinch Cycling business. In the four short weeks I have seen Spencer already increase his power greatly and last week he finished high up in the Valley of the Sun race. I believe Spencer has what it takes to make it to the World Tour and at Cinch Cycling we are motivated to help him get there."

About Rollfast Inc

Rollfast Inc. is a 501(c)(3) nonprofit organization with a mission to enhance wellness by promoting bicycling as a means to good mental and physical health through events that also create opportunities for the youth of Indiana. Our vision is to create a cycling legacy in Indiana. What started as a hobby creating cycling inspired t-shirts quickly lead to a cycling club and then one of the top rated cycling events in the United States. With this momentum, we have been able to accelerate the development of many young cyclists. No longer are there only scholarships for football, basketball and baseball. Rollfast is closing the mainstream sports gap by offering scholarships to youth age 15-18 to further their cycling dreams. For additional information please visit or email

About Cinch Cycling

Cinch Cycling is cycling camp and coaching program designed for cyclists of all levels and skills sets. Cinch Cycling takes the intimidation factor out of cycling breaks it down into its key components: fitness, nutrition, skills, recovery, equipment and community. Our mission is to combine our knowledge garnered from riding at cycling’s highest level with our passion for helping people create goals and equipping them with the tools for a lifetime of cycling success.  The techniques learned in the program have translated riders leaving with stronger fitness, weight loss; better bike handling, race results and a new found passion for cycling. For additional information please visit or contact

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CINCH Cycling Camps - Branding and Kits December 15 2015, 0 Comments

CINCH Cycling KitRollfast was recently approached by pro cyclist Tom Danielson aka "Tommy D" to help out with some design work. The job entailed creating a brand for his new cycling camp named "CINCH".

The philosophy behind the new company is that things can be broken down into simple accomplish able tasks making the end result a "CINCH".

As all great designers experience, the ideas were swirling around when the vision of a mark came to the forefront while in the shower.

A letter "C" with the symbol for measurement in inches inside it. It was simple, just like the philosophy of the camps. Not only was it simple, it was somewhat cryptic and in Tom's words "It was BALLER". 

After the mark was created, several color variations produced. Tom was looking for something that isn't out there yet. Trendy, but not over played. We landed on a variation of greens and brown with classic black and white.

Once the mark was approved, we transferred it into a simple design on Castelli kits for production. Hats and kits are on order and soon you'll be able to purchase them online.

For more information about CINCH Cycling Camps go to

Just eat beets. March 17 2014, 0 Comments

Just eat beets.Going to a Plant Based diet was never in my plan. Just a year ago, we had a few vegetarians on our team training camp and I made fun of them all weekend long. A few bonked and went home early. I never imagined you could live on just plants alone. Low and behold, I go to Tommy D's camp and come back with new thoughts.


I was talking to Tommy D the other day with a question about diet and he simply said "Eat more beets." No scientific reason. No data. No other information... just... Eat. More. Beets. So, I did. And I improved while training in Spain. Like Tommy D, I don't have a real good explanation on what specifically changed for me, but I rode better and recovered faster.


So - Here is the scientific data I was searching for:

The red pigments found in beets are known as betalains, which are antioxidants with anti-inflammatory, antifungal and anticarcinogenic properties. In lab studies, betalains have shown significant promise in fighting pancreatic, lung, colon, prostate, testicular, breast and stomach cancer cells. These potent antioxidants also work to protect the body’s cells from environmental stressors, and help to protect organs and tissues from oxidative damage.

Betalains have also been linked to strong detoxification properties, and may aid in flushing various types of toxins from the body. Traditionally, beets have been employed to purify the blood and liver, and the betalains are likely at least partially responsible for this effect. 

Betalains have also been associated with lowering the risk of birth defects, as well as lowering the risk of cardiovascular disease. In order to preserve the most amount of betalain content in your beets, cook them as little as possible – steaming or roasting until just done does the trick.

To preserve the maximum amount of the nutrients and disease-fighting qualities of beets, you can peel raw beets, chop them, and toss them in your juicer. Beet juice has been found to help lower blood pressure, likely as a result of the natural nitrate content.

The natural nitrates found in beets convert to nitric oxide in the body, which aids in relaxing blood vessels, improving circulation, and providing energy. Needless to say, all of these effects work to further prevent the risk of heart attack, stroke and heart disease.

On top of that, beets are rich in vitamin C, which is crucial for the health of the immune system. It also improves skin health, and reduces inflammation throughout the body, which helps to ward off all sorts of chronic ailments.

The fiber content of beets helps to keep your digestive system running smoothly, promotes healthy gut bacteria, stabilizes blood sugar, and may further reduce the risk of digestive-related illnesses such as irritable bowel syndrome (IBS) and even colon cancer.




Tommy D's Cycling Camp - Design Work March 03 2014, 0 Comments

Logo work for Tommy D

Camp Tommy D - Quick Recap February 11 2014, 0 Comments

Our experience at CAMP TOMMY D in Tucson AZ